FREE SMALL BUSINESS RESOURCES
The resource library.
I’ve gathered my favourite tools, resources, freebies and advice to help you refine, grow and flourish in your business.
Featured freebies.
BRAND STRATEGY
Imagine having a brand that truly aligns with your vision—one that attracts the right clients effortlessly and showcases your business in the best possible light. It’s polished, intentional and unmistakably you.
Get started with my free workbook and gain the clarity and alignment you need to build a brand you’re excited to share with the world.
MARKETING
Introducing my beautifully designed, fill-in-the-blank nurture sequence email templates for Flodesk. Oh. And they’re completely free!
Uplevel your email marketing and build real, authentic connections with your audience.
Want to stand out from competitors and show your unique value?
Get my free Ideal Client workbook.
Knowing your ideal clients in-depth is essential to building a successful brand. This Ideal Client workbook doesn’t just touch on the boring stuff like age and demographics - its gets really deep so that you can truly understand your clients and create content, messaging and offers that they’ll connect with effortlessly.
Small business tools & tech I recommend.
Flodesk
Flodesk is my favourite email marketing platform, it helps small business owners design emails people love to get. From stunning email templates to immersive forms, Flodesk makes it easy to build email lists, engage audiences and convert subscribers into customers. Meet Flodesk and get 50% off with my code!*
Planoly
I use Planoly to organise and plan my social media strategy all in one place. It’s a very visual tool which is super easy to use and allows me to batch schedule my content saving me time and stress. I recommend this to everyone! Try it out here. *
Notion
Notion is a single space where you can think, write, and plan. Capture thoughts, manage projects, or even run an entire company — and do it exactly the way you want. If you’re an existing client of mine you’ll know why I love it so much, if not, why not give it a go?
*Disclosure: Some of the links on this page are affiliate links and if you go through them to make a purchase I will earn a commission. Keep in mind that I only share about companies that I truly believe in.
Small business experts I recommend.
BRANDING PHOTOGRAPHERS
BRAND & WEBSITE DESIGNERS
Small business books I recommend.
START WITH WHY - Simon Sinek
This is the book I recommend to everyone who has a business. Your brand story is one of the most important elements of your business and marketing and this book is an incredibly powerful guide to really digging deep into the ‘WHY’ of your business.
BUILDING A STORYBRAND - Donald Miller
A framework for your marketing, this book encourages you to position. your customer as the ‘hero’ and your brand as the ‘guide’. Using storytelling to deeply connect with your customer - it's absolutely brilliant! It also comes with access to a digital ‘storybrand builder’ where you can work through all the stages.
INSIDE HER PRETTY LITTLE HEAD - J. Cunningham + P. Roberts
This is an absolute gem if your product is aimed at (or purchased by) women. It's a fascinating look into understanding how to connect with and market to women. It made me look again at marketing with a more ‘human’ edge.
COMPANY OF ONE - Paul Jarvis
This is a recent read and really resonated with me after I closed Studio Seed to start Magic + Monroe. It's a fantastic book about ‘staying small’ in business and asking yourself “what can I do to make my business better rather than bigger”?
MINDSET - Dr. Carol S. Dweck
While not necessarily a business book, I think this is an essential. Primarily focussing on ‘growth’ mindest over ‘fixed’ mindset to reach higher levels of achievement. A truly eye-opening read!
ATOMIC HABITS - James Clear
This is a life-changing book that will help you make long-lasting, positive change in your life. With concepts like ‘the habit loop’ and habit stacking, it’s great to apply to both life and business. “Focus on getting 1 percent better every day.”